If you are doing things right, you’re building your brand outside Amazon as well as within the platform. You have a blog, you have a Facebook page, you Tweet, you’re on Instagram. Your branding is consistent and it’s working.
But do you know how your competitors’ brands are positioned? It’s time to take a look.
Competitor analysis used to be easy. There were maybe five or six major competitors and you knew who they were.
But now there are literally thousands of sellers joining the Amazon marketplace every day. (That’s right; not every month, or even every week – every single day.) It’s much less easy to keep an eye on them.
Building your brand outside Amazon is a great way to improve your sales on Amazon! For a start, people who know your brand and like it may search Amazon for your brand name. So they’re not going to see your competitors’ products first.
Getting a product suspended on Amazon could result in a lot of lost sales. An Account suspension is even worse. In this article we’re going to cover the top tips on keeping your Amazon account score healthy.
What is the best way to keep your product & account health score high? Always check the quality of your products before shipping from the manufacturer.