How to Increase Conversion Rates on Amazon FBA

What are conversion rates? This is simply the percentage of people that buy your product from all the people that visit your product listing?


Why is it so important?

Because doubling your conversion rate can mean you can make double the sales & profits – from the SAME number of customers. 

Great right! So what should you do to improve this key metric? 

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What factors affect Amazon Ranking & SEO?

Amazon’s algorithm is secret and a mystery to most sellers. Nobody knows for sure exactly how to rank to the top of page 1 – but if you follow these simple guidelines you will definitely boost your rank higher.

A higher rank means more profits. In this article we cover our top secrets of Amazon SEO. 

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How to Increase Sessions & Page Views On Amazon FBA

The more people that see your product, the more you will sell. On Amazon the number of page views your product gets is called “Sessions”. Below we will cover the best way to get more people looking at your product page.

If your conversion rate is 10% and you double your page views from 1000 views a month to 2000 a month, you will go from selling 100 units a month to 200.  

Tip 1 Markets 

If you only have 100 sessions a month, even if you convert 100% that’s only 100 sales. So boosting sessions is one of the fastest and easiest ways to boost net profit and unit sales.

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Top Copywriting Tips for Amazon FBA

When a client lands on your product page – the images and text is what convinces them to buy your product. It is essential to convey the value of the product. In this article we cover the top 7 tips on copywriting for Amazon

Tip 1 Don’t be Too Technical

People want to know the benefits of the product for them.

Have you ever bought a pair of socks because they were 9 mm thick or did you buy them because the packaging told you that they were extra warm?

Try to turn all your major features into day-to-day benefits for your customers. Use language that anyone can understand. 

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How To Boost Your Amazon Sales

We are going to share our top 5 tips for boosting your sales on Amazon FBA.

#1 PPC

You are probably doing Amazon advertising already. But, most sellers do not optimize the PPC campaigns or use all the strategies available to them. Every sale through PPC boosts your organic ranking for your products leading to more sales. 

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