What else did your customers buy?

The ‘also bought’ and ‘customers who viewed this item also viewed’ box on Amazon and the ‘frequently bought together’ box on your product pages contain useful information for customers – but also, useful information for you as an FBA seller.

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Higher conversion rates boost your search ranking

Amazon’s search engine includes quite a number of different inputs. For instance, it includes your sales velocity and your historic sales – which gives you no help at all if you’re just starting out. It also includes your conversion rate – that is, the percentage of people who click on your product page and then go on to buy the product.

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From A to B of A/B testing

The point of A/B or ‘split’ testing is to identify the most successful content and pricing. It allows you to optimize your listing, using real input from your customer base.

We call it A/B but ‘split’ testing can be used to try out more than just two possibilities. You could try half a dozen.

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Amazon FBA: Boost Conversions

There are a number of proven strategies to boost your conversions & sales on Amazon. Imagine you have 100 visitors a day to your product. If you boost your conversion from 10% up to 20% you will also double sales to 20 units a day!

With no extra ad spending, no extra cost, you can suddenly sell more and rank up – just by optimizing your listing. 

When a customer is looking for a product on Amazon, the first things they will see are the price, main image and also the number of reviews and review ratings. 

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Amazon FBA: Grow By Doing Less

Trying to be the best at everything is hard. Maybe you are good at marketing but have no experience sourcing products. Or maybe you are great with numbers but not good at copywriting.

Leveraging professional freelancers frees up your time but also makes your business better. Why? Because each key area is handled by an expert in that field.

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Cost Effective Packaging Materials for Amazon FBA

Last week we talked about packaging design. This week we deep dive on some of the different materials available to use. 

Great packaging does not have to be expensive. You can make a fantastic looking box for between $0.40 to $1.00. 

In this article we cover the most common types of packaging used in products sold on Amazon.

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Pricing Your Product For Amazon FBA

If you price too high, your product will not sell. If you price too low, you could leave a lot of margin and profits on the table. So how should you price your product? 

In this article we cover the top pricing strategies you can use for your products in the Amazon marketplace.

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Optimizing Amazon Advertising PPC

Amazon Advertising can help you grow your profits & boost your organic rank. Knowing how to properly optimize your PPC can make a huge difference to the overall performance of your business. In this article we cover the top 7 tips on ways to boost your Amazon pay per click results. 

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How to Increase Your Sales on Amazon

Growing your business is the number 1 priority – but sometimes we hit a wall and find it hard to scale a product or brand. In this article we cover the top tips for boosting your product sales on Amazon.

Tip 1 Price

Of all the different strategies I have tried, from doing 1000+ unit promotions where I give away more than 1000 units for free, to spending thousands of dollars in pay per click, I found one strategy works best and quickly.

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