More money, less work – making your FBA business more efficient

Many people start FBA businesses part-time, hoping they’ll make enough money to give up the day job. And they make the money, and they give up the day job, and they grow the FBA business… and three or four years down the line, they wake up one morning and realize that in fact, they’ve just got themselves another job.

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Amazon Livestreaming

One of Amazon’s newest developments is live shopping – Amazon Live (https://advertising.amazon.com/en-us/solutions/products/amazon-live?ref_=a20m_us_blg_amzninfl_b_lv). Amazon has recruited – and is still recruiting – influencers to host livestreams.

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“Don’t ask me how I know that” – FBA rookie mistakes

FBA is an easy business to get started in – for some people, too easy. While we’re firmly of the mind that you should get started right now, you do need to do some thinking and planning before you take action.

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Seasonal Products on Amazon

If you sell seasonal products, you run a big risk of product obsolescence. All kinds of Christmas stuff – Santa hats and beards, for instance – is useless by the time we get to December 26th. That’s why we never recommend selling products that are purely seasonal.

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Help, Supply Chain Issues!

Supply chains all over the world have been disrupted, and it’s costing more to ship products, too. It’s hurt most businesses over the last year, and according to research group IHS Markit, it’s likely to continue this year.

But there are a lot of things you can do to help your business.  So let’s look at ways around the supply chain issue.

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Beating the Black Hats on Amazon

There are plenty of people who can’t be bothered to work out their own business model or product – they just want to cream the profit out of someone else’s. Unfortunately, they flourish on Amazon, as some honest sellers have found to their cost.

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Ways to delight your Amazon customers

There are quite a few ways you can go beyond the basic buy/sell transaction and give your customers something they’ll value. We’ve summarized some of the best here.

A personal touch

Whenever I buy on eBay, it’s always so nice to get a card in the box that says something like “Hope you like this, please just let me know it arrived safely – or get in touch if anything’s wrong”. Yes, that’s in the terms and conditions, but it is so nice to get the message direct – even more so if it’s handwritten and signed.

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Top tips for negotiating with your suppliers

First off, remember that negotiation is about specifics. So when you order samples, you need to provide the manufacturer with all the right information for your product specification – length, weight, appearance, packaging, and so on. You want to be comparing apples and apples, not apples, oranges and bananas, when you get responses from the different factories.

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