The last couple of years have been a time out for many people – Covid restrictions have cramped their style. But at the same time, lock-downs, shelter-in-place, and teleworking have given many a taste of a different lifestyle – or the desire to change their lives.Continue reading “Amazon FBA Big Trends Late 2021”
How to grow your sales with social media
Amazon does a great job of directing people who want to buy a product to your listing. It doesn’t do a great job when it comes to building your brand or marketing your product to people who’re not yet actively seeking it.Continue reading “How to grow your sales with social media”
Listing Optimization: Using Photos To Tell A Story
Amazon takes a lot of care to make all product photos look the same. There are strict rules, particularly when it comes to your main image. Viewers get to see products as if they were staged for judging at a show – all in the same light, same size, same definition.
So a lot of FBA sellers think the main thing to do with Amazon photos is to just make sure they comply with the guidelines. But there’s a lot more you can do than that.Continue reading “Listing Optimization: Using Photos To Tell A Story”
Can I sell my FBA business? And what is it worth?
Over the past few years, a new kind of Amazon business has emerged – the FBA consolidator or aggregators. These are big businesses, with plenty of money to spend on buying up FBA businesses and scaling them up big-time.Continue reading “Can I sell my FBA business? And what is it worth?”
Looking forward to the holiday season
If you’re like most people you haven’t even begun to think about Christmas yet. You might have had a few thoughts about replacing some of your older computer kit on Black Friday, but that’s about all.Continue reading “Looking forward to the holiday season”
Things to learn from your competitors
A lot of the time, when you start out as an Amazon vendor, or when you introduce a new product, you’re reinventing the wheel.Continue reading “Things to learn from your competitors”
Check Your Competitors Social Media
If you are doing things right, you’re building your brand outside Amazon as well as within the platform. You have a blog, you have a Facebook page, you Tweet, you’re on Instagram. Your branding is consistent and it’s working.
But do you know how your competitors’ brands are positioned? It’s time to take a look.Continue reading “Check Your Competitors Social Media”
Building your presence off-Amazon
Building your brand outside Amazon is a great way to improve your sales on Amazon! For a start, people who know your brand and like it may search Amazon for your brand name. So they’re not going to see your competitors’ products first.Continue reading “Building your presence off-Amazon”