The point of A/B or ‘split’ testing is to identify the most successful content and pricing. It allows you to optimize your listing, using real input from your customer base.
We call it A/B but ‘split’ testing can be used to try out more than just two possibilities. You could try half a dozen.
Continue reading “From A to B of A/B testing”
If you regularly get into a trending market fast, you may have had the same experience a few times of having the market almost to yourself for a while, and then suddenly getting flooded out by lookalike competition.
Continue reading “Sales Trending Down?”
Building your brand outside Amazon is a great way to improve your sales
on Amazon! For a start, people who know your brand and like it may search Amazon for your brand name. So they’re not going to see your competitors’ products first. Continue reading “Building your presence off-Amazon”
Building a brand is not just about adding your logo to a product. A brand is every interaction a customer has with your company from the product to customer service emails.
In this article, we guide you through creating your brand for Amazon FBA or improving an existing brand.
Continue reading “Your Amazon Brand”
Trying to be the best at everything is hard. Maybe you are good at marketing but have no experience sourcing products. Or maybe you are great with numbers but not good at copywriting.
Leveraging professional freelancers frees up your time but also makes your business better. Why? Because each key area is handled by an expert in that field.
Continue reading “Amazon FBA: Grow By Doing Less”
Amazon used to be a lot easier. Many niches were uncompetitive, with sellers having low-quality listings and photos.
That all changed. With hundreds of courses on Amazon and tools to find new product ideas, all the best niches got discovered.
So how do you win in the long run?
Continue reading “Low Competition Niches on Amazon”
The secret to Amazon is not SEO, PPC, magic marketing or some other fancy strategy.
The way to win in the long term is to wow your customers with a great product at a reasonable price.
Continue reading “Sell More By Pleasing Your Customers”
Amazon’s sales in Europe are well over $30 Billion and the marketplace is growing rapidly.
Brexit had a huge effect on Amazon sellers already selling products in the UK and European mainland. The dust has settled and it is much clearer now how to grow your business internationally.
In this article we cover the top tips for expanding your Amazon business into Europe.
Continue reading “Amazon FBA: Expand to Europe After Brexit”
There are a lot of benefits to having a trademarked brand on Amazon. The process can take a year or two but we have a fast track method you can use to get registered in just 2 or 3 weeks.
Your trademark needs to match your Amazon profile or store store name (This shows as “sold by Your Brand” on the product page).
Continue reading “Trademarks & Brand Registry Amazon FBA”
Last week we talked about packaging design. This week we deep dive on some of the different materials available to use.
Great packaging does not have to be expensive. You can make a fantastic looking box for between $0.40 to $1.00.
In this article we cover the most common types of packaging used in products sold on Amazon.
Continue reading “Cost Effective Packaging Materials for Amazon FBA”